OVERVIEW
This is an exciting and special film. It has no adhesive and can be re-used and re-located many times. It's name, PosterVue is a clue to how it works. Like posters, PosterVue is attached to glass doors and windows by applying a clear mounting tape to it. It is so simple, that professional installers are not needed.
No worries about getting your staff putting up the next advertising campaign, PosterVue can be put up on the windows, removed at the end of the campaign, then do it all again in next year's season, without missing a heart beat.
To save even further production costs, just print up enough poster size PosterVue prints for your stores in an area, then when the advertising period finishes, get your staff to pull them off the windows, roll them up, and send them to stores in another area of the country, for those staff in that area to put them up. The film is twice as thick as normal perforated One Way Vision, which helps it from being damaged when in storage in between campaigns or locations.
Want to maximise the Point of Purchase (POS) / Point of Sale (POS) advertising rental income in your store? Why not sell the space on the glass doors of your refrigerators? Being twice as thick as normal one way vision, it can easily handle cold environments. Just remember to put the film on the inside of the door, with the printed image facing into the fridge, and the black side facing out. That way, when people walk up to the fridge, they can see through PosterVue and see the stock in the fridge. But when they open the door, hey presto, an advertisement for a product suddenly appears.
PosterVue is ideal for applications up to a typical poster size (up to 800mm wide x 1200mm high) and not on full sun windows. It can be die cut to shapes, applied on either side of interior glass, lowers production costs because any person can stick up posters, and reuse the film for future seasons and advertising campaigns in other areas.
MATCHING LAMINATE
Even though a matching laminate is not applicable for PosterVue, as it is interior mounted, there is a matching mounting tape, which is Tackem Tape 2. This mounting tape is 25mm wide and has an adhesive coating on both sides, that is, it is a double sided optically clear adhesive tape.
WHERE TO APPLY?
Primary Location
- Retail windows, specifically POP/POS areas
- Front entrance glass doors
- Refrigerator glass doors in service stations and take away fast food outlets
- Gym windows and rotate between the printed images to keep the advertising fresh
- Shop windows inside a shopping mall (not exposed to full sun)
- Bank windows, such as to update interest rate values with minimal cost as same number can be used in the future and staff can easily apply to the window
Other Locations
- Deli cabinets
- Grocery store glass fridge doors (if in freezer section then use suitable tape for freezers)
- Airport windows
Please be aware that the colours of the printed image on the film maybe affected by the colour and intensity of any window tinting present on the window. Also be aware that an interior mounted film does not reduce glass reflections.
TECHNICAL INFORMATION
PosterVue is a monomeric calendered PVC perforated window film. It is white on the printable side and black on the other side. PosterVue has a 1.5mm perforation hole. For every square metre of film, 35% of the film has been perforated. The combination of 1.5mm hole size and 35% perforation pattern gives PosterVue a high level of vibrancy and contrast of printed images, which is needed as many building windows are tinted and reflect really well.
PosterVue is available in 1370mm width roll. The liner is single layer translucent white PET, which is only printable in the solvent and latex machines. PosterVue's perforation pattern provides more print surface area, making it ideal for small format retail store window graphics and other graphics requiring small detail and text, and finer image resolution.
RECOMMENDATIONS
For PosterVue, we recommend the following:
- Apply Tackem Tape to all four edges of the graphic.
- Do not exceed one square metre or 800mm x 1200mm.
- Do not apply to a window that gets direct sun light. Only apply to windows that do not get the sun.
- Dry apply to a window.
WHERE TO BUY
PosterVue is available in Australia through all of our authorised distributors. To specify PosterVue for your project, please use the following specification clause:
Clear Focus PosterVue
SWATCH IMAGES
